Archive - The Ask, by Ellen.

Frances Odera Matthews Chats with Ellen: All things solo business operations

How to streamline, systemise, and stay sane as a one-person business.

Jul 2

June 2025

Should you become a B2B Creator?

My revised take on why entrepreneurs might consider calling themselves creators, after all.

Jun 25

Shaina Anderson Chats with Ellen: All things scaling your expertise

Productise your solo consulting or fractional business

Jun 18

Is your “coach” or “consultant” label costing you clients?

An exercise in positioning, for independents who want to stand out.

Jun 11

Adriana Tica Chats with Ellen: All things strategic marketing

Marketing that works, authority and newsletter strategy without the hacks.

Jun 4

May 2025

Some things I'm thinking about right now.

Behind The Scenes look at my brain & business as I take a breath this month.

May 14

What I learnt at a newsletter conference

Some takeaways from The Newsletter Conference, 2 May, NYC.

May 7

April 2025

March 2025

Your Body of Work is your best salesperson.

Content that compounds trust and helps your ideas scale. Part 2 of 3 on "What it means to run an Authority-led business"

Mar 26

Your Authority starts with one clear idea.

Positioning: The foundation of your business growth. Part 1 of 3 on "What it means to run an Authority-led business"

Mar 12

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